Xiaomi elevates India head Manu Jain as new VP Global 2017

Xiaomi India head Manu Jain as new GlobaVP

According to a PTI report: The appointment comes weeks after another Global Vice President Hugo Barra quit the firm to return to the Silicon Valley and lead Facebook’s virtual-reality efforts, including the Oculus VR.

Manu Jain, whilst working as VP (global) to expand Xiaomi's operation in international markets, will also continue to hold the MD (Managing Director) position in India, as well.
Manu Jain elevation doesn't surprise many, as he has done tremendous job in establishing Xiaomi a big smartphone brand in India. The Chinese company, which made its official debut in Jul 2014, has grown steadily since then.
It had a dull business in the second half, but the introduction of the Redmi Note 3 in March-end started to turn things around for Xiaomi. The company followed up with feature-rich phablet Mi Max in July and the budget phone Redmi 3S series in August, last year, which witnessed record sales.
It claimed to have sold more than 2.3 million units in six months (from March to October), which is equivalent to one phone being sold every 7 seconds.

In the smartphone market, the share of China-based vendors touched a whopping 46 per cent in the fourth quarter 2016, as their shipments doubled over the same period last year. However, this would also mean that the competition is getting intense. To sustain growth, Xiaomi will have to focus on building strong offline channels. It needs to focus more on its R&D and come up with a device in the higher-mid end segment for users with higher disposable incomes, believe experts.
Jain’s promotions appear to be directed towards Xiaomi’s aim to capture the Indian smartphone market, especially with its offline sales now by widening its consumer reach



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